text-to-web

NBC News

NBC News Survey (Hart Research/Public Opinion Strategies Study #250267) · Oct 24–28, 2025 · US national

Data flag. POPULATION CHANGE INSIDE A TREND: the NBC 'society has gone too far' series mixes adults (2015, 2021, 2022, 2023) with registered voters (2016, 2025). That is a second confound on top of the 2023 response-option change already documented in FINDINGS.md - the 33% (2016) and 45% (2025) readings are RV, the rest are adults.

Methodology

Pollster
NBC News media
Sponsor
NBC News
Fielded
Oct 24–28, 2025
Population
registered voters
Sample size
1,000
Sample frame
text-to-web
Mode
mixed mode - live-interviewer telephone (cellphone and landline) plus a text-to-web online component; conducted by Hart Research Associates (D) and Public Opinion Strategies (R). NBC added the text-to-web component beginning with the March 2025 wave; through November 2024 the design was live-caller telephone only.
Margin of error
±3.10 percentage points
Weighting
not disclosed in the topline
Geography
US national
Base notes
1,000 registered voters, including 655 interviewed via cellphone and 300 interviewed via an online survey sent via text message

Sources

Verification note. Wording and percentages read directly from Hart/POS Study #250267, Q24, which carries the April 2023 trend column alongside. Note the population change: this fielding is registered voters, while the 2021-2023 fieldings were all adults, and the mode changed in March 2025 to add a text-to-web component. Both are comparability caveats for the trend.

Figures below are transcribed from these documents. Where they disagree with the source, the source governs.

Questions asked (1)

General acceptanceforced choicein a trend series
whether society has gone too far / not far enough in accepting transgender people

And thinking again about a different topic...

Which of the following statements comes closer to your feelings about the way our society deals with people who are transgender, that is, someone who does not identify with their birth gender, like a person born as a man who now identifies and is living as a woman. (ROTATE)

We have gone too far in accepting transgender people
45%
We have not gone far enough in ending discrimination against transgender people
44%
We have reached a reasonable balance (vol.)
2%
Mixed (vol.)
2%
Neither (vol.)
2%
Not sure
5%

Wording notes: middle option volunteered-only, as in April 2023 | statements rotated | asked of registered voters rather than all adults

neutral — Both directional statements read and rotated; middle option not read, which inflates both endpoints relative to the 2015-2022 design.

Every figure on this page is transcribed from the source linked above. How to read this data →